New Designer and Fine Watches at The 1916 Company

The 1916 Company is your destination for new luxury watches from the world's premier watchmakers. Whether you're searching for designer watches, fine Swiss watches, or exclusive timepieces that reflect your style and ambition, our curated collection brings together timeless design and precision engineering.

Our selection includes new releases from Rolex (we are an Official Rolex Jeweler) , Patek Philippe , Cartier , Omega , Breitling , IWC , and Tudor , and many more. Every new watch available with full manufacturer warranty and backed by our reputation for excellence. For the full list of brands we represent as an authorized retailer, please visit our new watch brands page.

Clients can buy luxury watches online or view detailed brand and model availability by showroom location. From classic mechanical masterpieces to bold modern statements, our curated selection reflects the best of what horology has to offer.

Whether you're looking to buy a new luxury watch as a gift, personal milestone, or collection piece, The 1916 Company offers an elevated shopping experience grounded in trust and expertise.

What Makes Our Collection Different

Every new watch sold at The 1916 Company is sourced directly from the manufacturer as part of our authorized retailer partnerships. That means your new watch purchase includes the original packaging, factory warranty, and the confidence of knowing your watch is genuine. Our team of watch experts and client advisors are here to help you navigate the world of luxury horology - whether you're just starting your collection or looking to add a rare piece to your portfolio.

Is This the Right Place to Start Your Search?

If you're starting your journey into fine timepieces, The 1916 Company offers a welcoming introduction to the world of luxury watches for sale.

First-time luxury watch buyers looking for guidance, education, and trusted brands.
Seasoned collectors searching for special releases, high complications, or heritage models.
Gift buyers commemorating milestones such as weddings, anniversaries, graduations, or career achievements.
Enthusiasts seeking to upgrade, trade, or expand their personal collections with exceptional new timepieces.

Whether you're investing in your first mechanical watch or adding a next-generation innovation to your collection, The 1916 Company offers an unmatched selection and personalized support to match every stage of your journey.

Trust The 1916 Company: Your Authorized Watch Retailer

The 1916 Company is proud to be an authorized dealer for every brand that we carry New. When you purchase a new timepiece from us, you receive a factory-warranty, professional guidance from experienced advisors, and access to official brand service networks. You also benefit from over a century of experience in fine watches and jewelry. Browse online or visit our showrooms to experience our commitment to quality, education, and personalized luxury service.

New Watches