New materials, new finishes, and deeper technical experimentation, all within the same design language that has defined Panerai for decades. There’s a reason trends take hold, but Panerai has never been especially interested in following them. At a moment when much of the industry continues to drift toward smaller case sizes, Panerai leans the other...

The global destination for collectible watches and jewelry establishes its first new market location in the Los Angeles area under The 1916 Company name. The 1916 Company announces the opening of its newest showroom in Manhattan Beach, California. Located at Manhattan Village, the Southern California location is the first new market The 1916 Company has entered since its formation – and its...

Cartier is not a trend. From kings to collectors, its designs were never left behind, only carried forward. Writing a story about the legacy of Cartier, on its face, feels like being asked to explain the city of Paris in 2,000 words. It is a near impossible task, especially considering Cartier is one of the...

Traditional watchmaking values defined luxury watches – but today, the definition is evolving rapidly. The question of what makes a watch a luxury watch is an interesting one for several reasons, not the least of which is that for much of the history of watchmaking, pretty much any watch could have been defined as a...

How quartz rewired the Swiss watch industry, reshaped what mechanical watches mean, and quietly laid the groundwork for today’s hyper-consolidated, ultra-premium market. I used to ask my students a simple question. Does history change? Most would instinctively say no. History is the past. What happened happened. But the longer you live with history, the more...

The Ship of Theseus problem, applied to vintage watch collecting and the uneasy line between preservation and transformation. For centuries, the Athenians preserved the ship said to have carried Theseus, the mythical king of Athens, home from Crete. As the years passed and the wood aged, individual planks were replaced one by one. The ship...