G-Shock
G-SHOCK, the watch that brought the new concept of toughness to the timepiece. It began with a reckless challenge to the conventional wisdom of the day, a developer's belief that it was possible to construct a watch that wouldn't break, even if dropped. Project Team Tough was formed to build it in 1981.
The Legacy of G-SHOCK Watches
Since its creation in 1983 by engineer Kikuo Ibe, the G-SHOCK line from Casio has revolutionized the world of watches by pushing the boundaries of durability and reliability. Designed to be virtually indestructible, each G-SHOCK model features a shock-resistant structure, water resistance up to 200 meters, and long battery life -- making them the choice of athletes, military personnel, and fashion-forward collectors alike.
Over the years, G-SHOCK has expanded into a wide range of styles and materials, from stainless steel and carbon core guard cases to bold colorways and limited edition collaborations. The brand remains true to its rugged roots while constantly evolving with new features like Bluetooth connectivity, solar charging, and multi-band atomic timekeeping.
Shop G-SHOCK Collections
G-SHOCK 2100 Series
Known by collectors as the "CasiOak" for its resemblance to the famed octagonal design, the G-SHOCK 2100 Series features a sleek and versatile profile. With analog-digital display, carbon core guard construction, and modern materials like resin and stainless steel, the 2100 Series is a contemporary favorite for those seeking everyday wear with G-SHOCK performance.
G-SHOCK 010 Series
The 010 Series is one of G-SHOCK's most advanced digital lines, offering rugged functionality with a classic silhouette. Models often include shock resistance, solar power, atomic timekeeping, and full digital displays. Ideal for the tech-savvy wearer who demands both style and substance, the 010 Series is built for reliability in any environment.
G-SHOCK 5600 Series
As one of the original and most iconic designs, the 5600 Series captures the essence of G-SHOCK's founding mission: unbreakable toughness. With its square case, minimalist LCD screen, and ultra-lightweight resin build, the 5600 is a favorite for purists and collectors alike. Modern iterations include features like Tough Solar, Bluetooth, and a wide range of dial and strap variations.
Who This Is For
G-SHOCK watches are perfect for anyone who leads an active lifestyle, values durability and reliability, or appreciates cutting-edge technology in a watch. Whether you're seeking a minimalist everyday piece or a bold tactical tool, there's a G-SHOCK that fits your needs.
Trust & Concierge
The 1916 Company is an authorized G-SHOCK retailer. Shop confidently online or visit us in select boutiques for expert assistance. All models are backed by the brand's full manufacturer warranty and our personalized concierge service.