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BVLGARI Serpenti

The Bvlgari Serpenti collection merges exquisite jewelry craftsmanship with high horology, bringing to life one of the brand's most iconic motifs — the serpent. Drawing inspiration from ancient Roman symbolism and modern Italian design, each Serpenti watch coils around the wrist with sensuality and style. These timepieces reflect Bvlgari's legacy of innovation in design and mastery in gem-setting, offering a bold statement for women who appreciate both art and precision.

11 Watches
11 Watches

The Bvlgari Serpenti Collection

The Serpenti is Bulgari's most iconic women's watch — a collection that has captivated wearers with its serpentine symbolism and sculptural design since the 1940s. Inspired by ancient Roman and Greek mythology, the snake motif represents transformation, femininity, and strength. Over the decades, Bulgari has evolved this silhouette into an instantly recognizable fusion of jewelry and timekeeping.

Today, the Serpenti family includes two main expressions: the Tubogas and the Seduttori. Each offers a different aesthetic and wearing experience while honoring the house's roots in goldsmithing and horological precision.

The 1916 Company is an authorized retailer for Bvlgari watches, including the full Serpenti collection, available online and in our Ardmore, Baltimore, and Delaware showrooms.

The Iconic Allure of the Serpenti Watch

The Bvlgari Serpenti collection is a triumph of style, craftsmanship, and symbolism. Designed to echo the curves of a coiled serpent, Serpenti watches blend Italian design heritage with Swiss mechanical and quartz precision. At once sensual and striking, the collection is beloved for its ability to function as both fine jewelry and a timepiece.

Serpenti Tubogas

The Serpenti Tubogas is a modern marvel of engineering. Named for the gas-pipe style bracelet that flexes, snakes, and coils around the wrist without hinges or links, this model is available in single and double wrap versions. Materials include 18K yellow, white, and rose gold, polished steel, and combinations with pavé diamond bezels or brilliant-cut hour markers. Tubogas models typically feature quartz movements and mother-of-pearl or lacquered dials in black, red, or white.

Serpenti Seduttori

More streamlined in appearance, the Serpenti Seduttori reimagines the snake head in the form of a teardrop-shaped case with a supple bracelet composed of hexagonal scales. These models range from minimalist steel references to fully gem-set creations in rose gold and diamonds. Seduttori watches emphasize wearability and elegance — ideal for formal occasions and daily luxury alike.

Colorways and Materials

Serpenti watches are available in an evolving range of dial colors including white, black, red, green, and anthracite, often paired with gold, two-tone, or full-steel cases and bracelets. Some feature enamel dials, hand-applied guilloché, or diamond-paved surfaces, making each Serpenti a personal statement. Whether you choose a snake watch in gold or a sleek polished steel version, the aesthetic impact remains unparalleled.

Each Serpenti watch is delivered with Bvlgari's international warranty and is supported by The 1916 Company's team of Client Advisors. Given the breadth of options in size, finish, and movement, our team can assist in selecting the right expression of this enduring women's collection.

Is Serpenti Right for You?

Serpenti is designed for women who appreciate the artistry of watchmaking and the expressive power of jewelry. It is a perfect choice for clients seeking a timepiece that goes beyond functionality - a luxury watch for women that speaks to beauty, legacy, and strength. Whether worn as a daily signature or an evening adornment, the Serpenti wraps time around the wrist in the most alluring way.

Visit Us In Store or Online

The 1916 Company is an authorized Bvlgari retailer for the Serpenti collection and offers expert support through our Client Advisors. Shop online, or schedule a visit to our Ardmore, Baltimore, or Delaware locations to experience these timepieces in person. To explore the full Bvlgari range, return to the Bvlgari brand page .

The Serpenti collection draws from ancient Roman symbolism, where the serpent represented wisdom, vitality, and transformation. Bulgari modernized this emblem with a design that combines fluid, coiling forms and fine gem-setting for a distinctive fusion of jewelry and timekeeping.
Popular styles include the Serpenti Tubogas, known for its flexible coiled bracelet, and the Serpenti Seduttori, which features a slimmer profile and signature drop-shaped case. Both are available in steel, gold, and diamond-set variations.
While not designed for heavy water use, most Serpenti models offer water resistance between 30m and 50m. They are best suited for daily wear and occasional light exposure to water.
Yes. The 1916 Company is an authorized retailer of Bvlgari timepieces. Every new Serpenti watch purchased through our website or showrooms is guaranteed to be authentic and includes Bvlgari's manufacturer warranty.
We offer Bulgari watches at our showrooms in Ardmore (PA), Delaware, and Baltimore. Our online Client Advisors are also available to assist with personalized recommendations and secure purchasing.
The collection includes both quartz-powered and mechanical models. Seduttori watches are often quartz for slimness and precision, while some Tubogas pieces offer automatic mechanical options.
Tubogas is ideal for those seeking a bold jewelry statement with a flexible, coiling bracelet. Seduttori offers a sleek, contemporary silhouette that pairs easily with both daywear and evening attire. Our Client Advisors can help match the right style to your preferences.
Yes. The Serpenti collection is designed specifically for women, celebrating feminine aesthetics, symbolic power, and Bvlgari's heritage in high jewelry.