How to Spot a Fake Rolex
10 Signs to Tell If a Rolex Is Real or Fake
Rolex is one of the most iconic and frequently counterfeited luxury watch brands, making Rolex authentication more important than ever. Whether you’re investing in your first Rolex Submariner or adding a vintage Datejust to your collection, knowing how to tell if a Rolex is real will protect you from costly mistakes. At The 1916 Company, every certified pre-owned Rolex is inspected by trained watchmakers. Here’s how we identify fake Rolex watches — and how you can too.
With their widespread popularity and association with celebrities and icons like James Bond, it comes as no surprise that counterfeit Rolex watches are prevalent—especially of highly sought-after models like the Submariner, GMT-Master II, and Datejust.
Whether you’re buying your first Rolex or adding to your collection, learning how to tell if a Rolex is real is essential. At The 1916 Company, our team of trained watchmakers inspects and authenticate every watch before it joins our curated pre-owned selection. We take Rolex authentication seriously, and we’re sharing our professional tips on how to spot a fake Rolex.
What to Look for in a Real Rolex
When comparing real vs. fake Rolex watches, look for these authentication markers: weight, movement type, serial number location, rehaut engraving, and crown etching. Always compare the reference number to verified Rolex databases. Below are the top signs of a fake Rolex, especially helpful when shopping pre-owned.
Most Commonly Faked Rolex Watches
Counterfeiters often target Rolex’s most popular models — particularly the Submariner, GMT-Master II, Datejust, and Daytona. These models are frequently replicated due to their resale demand, iconic design, and brand recognition. When evaluating these watches, pay extra attention to telltale signs of authenticity.
10 Tips For Spotting a Fake Rolex Watch
These tips will help you identify the signs of a fake Rolex, particularly when shopping online. While they focus on Rolex specifically, many apply across other luxury brands as well.
> 1. Unauthorized Seller
> 2. Ticking of the Seconds Hand
> 3. Mechanical Movements
> 4. Check the Weight
> 5. Caseback
> 6. Etchings
> 7. Dial Details
> 8. Materials
> 9. Crown Markings
> 10. Listing Details
1. Unauthorized Seller
Start by vetting the seller. Only purchase from an authorized Rolex retailer or a reputable platform with strong customer reviews and verified listings. If you’re buying pre-owned, look for transparency around servicing, authenticity guarantees, and return policies.
At The 1916 Company, all watches are inspected by in-house watchmakers and include a 2-year warranty. Learn more about our authentication process and company values.
2. Ticking of the Seconds Hand
A genuine Rolex mechanical movement will have a smooth sweeping seconds hand. If the second hand visibly “ticks” or you can hear loud ticking, it is likely a fake Rolex or a quartz movement—with the exception of Oysterquartz models.
3. Mechanical Movements
If you’re able to view the movement, confirm that it’s mechanical. Rolex movements such as the Caliber 3235 in the Datejust or the Caliber 4130 in the Daytona are exclusively automatic or manual-winding — not battery-powered. Rolex never uses quartz movements (with the exception of vintage Oysterquartz models). If you see a battery-powered movement, it’s almost certainly a fake.
Authentic Rolex watches are powered by mechanical movements, either manual or automatic. The Oysterquartz was an exception produced for about 25 years. If your watch has a quartz movement and isn’t an Oysterquartz, it’s not genuine.
4. Check the Weight
Real Rolex watches have substantial weight due to the use of high-quality metals. Stainless steel models weigh 100–160g, gold models range from 190–220g, and platinum pieces can weigh up to 270g. Lightweight watches or those with hollow cases are likely fake.
5. The Caseback
Most Rolex models have solid casebacks without engravings. Only rare pieces, like Cellini Prince and the new Land-Dweller models, feature exhibition backs. If the watch you’re examining has a clear caseback or visible engravings, it may be counterfeit.
Another reason for a solid case back is to keep the watch thinner; this extra sapphire crystal is known to make some watches very thick. A Rolex Submariner already sits between 12-15mm thick so adding a display back will make it even taller on the wrist.
The solid case back should also be free of engravings. This means that there should be no Rolex branding, logo, reference number, or other engravings. Some people do choose to have their case back engraved to celebrate a special occasion, but these are also rare on the secondary market because of sentimental reasons. Of course, there are always exceptions to the rules and there are a few special models, rare references, and some older lady Datejust models that do feature engravings.
6. How to Check the Rolex Serial Number and Etchings
Authentic Rolex watches feature precise engravings. Look for:
- A micro-etched crown at 6 o’clock on the crystal (since 2002)
- “ROLEX ROLEX ROLEX” engraving around the rehaut (modern models)
- Serial and model numbers engraved between the lugs or on the rehaut Engravings should be sharp and clean. Blurry or shallow markings are a red flag.
7. Dial Details
Examine the dial closely. Genuine Rolex text is perfectly spaced and straight. Look for misspellings or inconsistent font. Verify hand colors and dial markers with known examples of that reference. Cyclops magnifiers should enhance the date by 2.5x—poor magnification indicates a fake.
How to Tell If a Rolex Cyclops Is Real
Real Rolex cyclops lenses magnify the date window by 2.5x
Fake Rolex watches often have little or no magnification
Post-2005 models have anti-reflective coating under the cyclops
Cyclops should be centered and free of bubbles or haze
Models without cyclops (Sea-Dweller, Deepsea, No-Date Submariner) are legitimate exceptions
8. Materials
Rolex uses proprietary materials like 904L steel, Everose gold, and platinum. Counterfeit watches may use cheaper alloys or plated metals. Scratches on a fake may reveal base metals underneath. Real Rolex watches are built to last.
Rolex’s proprietary 904L steel — known as Oystersteel — has a unique sheen and is more corrosion-resistant than typical 316L steel. Compare this against other steel watches to check for quality. Likewise, Rolex Everose gold is a distinct rose gold alloy that does not fade over time — a trait not found in counterfeit models.
Precious Stones
In addition to only using the best materials, Rolex only chooses specific diamonds and gems to add to watches. Rolex has in-house gemologists to examine and choose stones, the stones are then set by the gem-setters who place the stone to best reveal the color and stone quality.
The gem application is expertly done with the best fittings and stones. In fake diamond Rolex watches, the bezel may be oversized, the stones may not be straight, or you could even see noticeable inclusions or coloring.
Learn more about diamond and gem set Rolex watches, there are more models that feature precious stones than you may realize across dress watches and sportier models. When looking at a Rolex for sale with diamonds, they should feel like they were built with the watch rather than a later thought and the price should align with what is being offered.
9. How to Identify a Real Rolex Crown Logo
The winding crown should display the Rolex coronet, with dots or bars indicating water resistance and case material. For example, a white gold Triplock crown features a larger center dot flanked by two smaller dots. Lack of these markings may indicate a fake.
10. Listing Details & Price
Finally, evaluate the overall listing. Is the price unusually low? Does the seller offer vague or inconsistent information? Are there high-quality photos and a clear return policy? Be wary of listings with spelling errors or generic stock images. If something feels off, it probably is.
Don’t be afraid to ask questions, at The 1916 Company our client advisors don’t hesitate to send over additional photos of the watch or answer any questions you may have.
Are Rolex Replica Watches Worth Buying? 5 Reasons NOT to Buy a Fake Rolex
No. Buying a fake Rolex is never worth it—ethically, legally, or financially. Here’s why:
1. It Can Be Confiscated
Service centers and customs often seize counterfeit goods. Even if unknowingly purchased, a fake Rolex can be confiscated during servicing or shipping.
2. You Could Be Funding Criminal Activity
The counterfeit industry funds organized crime and terrorist activity. Supporting it, even unintentionally, contributes to larger global issues.
3. You Hurt Your Reputation
Enthusiasts and collectors can often spot fakes. Wearing a fake Rolex could damage your credibility, especially if you’re part of the watch community.
4. Your Information May Be Compromised
Many fake Rolexes are sold via unsecured websites. Purchasing from such sources puts your payment and personal data at risk.
5. It’s a Waste of Money
Even “high-quality” replica Rolex watches won’t offer the craftsmanship, materials, or longevity of the real thing. They are not waterproof, serviceable, or reliable—and they certainly won’t hold value.
Explore Authenticated Rolex Watches Ready to invest in a Rolex you can be proud of? Browse our certified pre-owned Rolex collection or speak with a Client Advisor to find the perfect fit. Every Rolex from The 1916 Company is verified for authenticity and backed by a Rolex global 2-year warranty.
Continue learning about the complete history of Rolex, other red flags when buying a watch and things to look for in a quality watch.
Shop the The 1916 Company Rolex Certified Pre-Owned collection:
> Air-King
> Datejust
> Daytona
> Day-Date
Spotting Fake Rolexes FAQ:
Q. Do real Rolex watches tick?
A. Most Rolex watches use mechanical movements that produce a smooth sweep, not a tick. Exceptions like the Oysterquartz do tick audibly.
Q. How much does a real Rolex weigh?
A. Weight varies by model and material—stainless steel versions range from 100–160g, gold 190–220g, and platinum up to 270g.
Q. Does Rolex engrave the caseback?
A. Most Rolex models have solid casebacks with no engravings. Exceptions include rare models like the Cellini Prince.
Q. Where is the Rolex serial number located?
A. Depending on the production year, you’ll find it between the lugs or engraved on the inner rehaut at 6 o’clock.
Q. Are replica Rolex watches waterproof?
A. No. Most fakes lack the construction and gaskets needed for water resistance and should not be exposed to water.