{ "action": "Rolex-PDPData", "queryString": "pid=rlx-m228235-0025", "locale": "en_US", "key": "pdp", "data": { "css": { "pdp": "/on/demandware.static/Sites-ns-company-Site/-/en_US/v1791345629355/css/rolex_v7_styles/public/rlx-v7-pdp.css", "contact": "/on/demandware.static/Sites-ns-company-Site/-/en_US/v1791345629355/css/rolex_v7_styles/public/rlx-v7-send-a-message.css" }, "rlx-exploring": { "id": "featured-swiper", "title": "Keep exploring", "editorials": [ { "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "alt": "Discover Rolex", "url": "/rolex/", "link": "home", "cols": "rlx-editorial-grid__tile--half-span", "title": "Discover Rolex", "imglandscape": "https://the1916company.imgix.net/rolex/keep-exploring/rolex-keep-exploring-discover-rolex-shoot_shop_geneva_retail_campaign_logo_pub-2-iso_01_landscape.jpg", "imgportrait": "https://the1916company.imgix.net/rolex/keep-exploring/rolex-keep-exploring-discover-rolex-shoot_shop_geneva_retail_campaign_logo_pub-2-iso_01_portrait.jpg" }, { "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "alt": "Rolex watches", "cols": "rlx-editorial-grid__tile--half-span", "title": "Rolex watches", "link": "cgid", "url": "/rolex/rolex-collection/", "imglandscape": "https://the1916company.imgix.net/rolex/keep-exploring/rolex-keep-exploring-rolex-watches-1945_oyster_perpetual_datejust_1802jva_m126333_0010_1802jva_002-landscape.jpg", "imgportrait": "https://the1916company.imgix.net/rolex/keep-exploring/rolex-keep-exploring-rolex-watches-1945_oyster_perpetual_datejust_1802jva_m126333_0010_1802jva_002-portrait.jpg" }, { "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "alt": "New Watches 2026", "cols": "rlx-editorial-grid__tile--half-span", "title": "New Watches 2026", "link": "cgid", "url": "/rolex/new-watches/", "imglandscape": "https://the1916company.imgix.net/rolex/keep-exploring/rolex-new-watches-2026-keep-exploring-the-oyster-perpetual-41-m134303-0001-landing.jpg", "imgportrait": "https://the1916company.imgix.net/rolex/keep-exploring/rolex-new-watches-2026-keep-exploring-the-oyster-perpetual-41-m134303-0001-landing.jpg" }, { "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "alt": "Rolex accessories", "cols": "rlx-editorial-grid__tile--half-span", "title": "Rolex accessories", "link": "cgid", "url": "/rolex/accessories/", "imglandscape": "https://the1916company.imgix.net/rolex/keep-exploring/rolex-keep-exploring-rolex-accessories-rolexcufflinks_2403jva_001-landscape.jpg", "imgportrait": "https://the1916company.imgix.net/rolex/keep-exploring/rolex-keep-exploring-rolex-accessories-rolexcufflinks_2403jva_001-portrait.jpg" }, { "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "alt": "Servicing", "cols": "rlx-editorial-grid__tile--half-span", "title": "Servicing", "link": "cgid", "url": "/rolex/servicing/", "imglandscape": "https://the1916company.imgix.net/rolex/keep-exploring/rolex-keep-exploring-servicing-2234_rolex-sav_retailers_176_controle-final_mise_heure_v2-landscape.jpg", "imgportrait": "https://the1916company.imgix.net/rolex/keep-exploring/rolex-keep-exploring-servicing-2234_rolex-sav_retailers_176_controle-final_mise_heure_v2-portrait.jpg" }, { "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "alt": "Watchmaking", "cols": "rlx-editorial-grid__tile--half-span", "title": "Watchmaking", "link": "cgid", "url": "/rolex/watchmaking/", "imglandscape": "https://the1916company.imgix.net/rolex/keep-exploring/rolex-keep-exploring-watchmaking-2023+watchmaking+features+manifesto+still_digital_master_rgb-landscape.jpg", "imgportrait": "https://the1916company.imgix.net/rolex/keep-exploring/rolex-keep-exploring-watchmaking-2023+watchmaking+features+manifesto+still_digital_master_rgb-portrait.jpg" }, { "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "alt": "Oyster Story", "cols": "rlx-editorial-grid__tile--half-span", "title": "Oyster Story", "link": "cgid", "url": "/rolex/oyster-story/", "imglandscape": "https://the1916company.imgix.net/rolex/keep-exploring/rolex-keep-exploring-discover-rolex-oyster-story-m126233-0015_first_oyster_octagonal_1926_2604_0001-landscape.jpg", "imgportrait": "https://the1916company.imgix.net/rolex/keep-exploring/rolex-keep-exploring-discover-rolex-oyster-story-m126233-0015_first_oyster_octagonal_1926_2604_0001-portrait.jpg" }, { "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "alt": "Contact us", "cols": "rlx-editorial-grid__tile--half-span", "title": "Contact us", "link": "cgid", "url": "/rolex/contact-us/", "imglandscape": "https://the1916company.imgix.net/rolex/keep-exploring/rolex-keep-exploring-contact-us-A7404109-landscape.jpg", "imgportrait": "https://the1916company.imgix.net/rolex/keep-exploring/rolex-keep-exploring-contact-us-A7404109-portrait.jpg" } ] }, "rlx-textimage": { "content": "
\"Rolex

Model Availability

All Rolex watches are assembled by hand with the utmost care to ensure exceptional quality. Such high standards naturally restrict Rolex production capacity and, at times, the demand for Rolex watches outpaces this capacity.

Therefore, the availability of certain models may be limited. New Rolex watches are exclusively sold by Official Rolex Retailers, who receive regular deliveries and independently manage the allocation and sales of watches to customers. The 1916 Company is proud to be part of the worldwide network of Official Rolex Retailers and can provide information on the availability of Rolex watches.

", "imgportrait": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "imglandscape": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90" }, "rlx-contactform": { "id": "rlx-contactform", "json": { "rlx-contactform": { "content": { "title": "Please Enter Your Message", "text": "Thank you for your interest in Rolex watches. Please enter your message and we will reply to you soon.", "send": "Submit" }, "submit": { "text": "Send Message", "id": "rlx-contact-form-submit", "key": "contact" }, "template": { "id": "rlx-form" }, "msg": { "label-title": "Title", "label-first": "First name", "label-last": "Last name", "label-email": "Email address", "label-prefix": "Phone code", "label-phone": "Phone number", "label-zipcode": "Postal Code", "label-country": "Country of residence", "label-store-address": "Store address", "label-store-city": "Store city", "label-comments": "Enter your message", "label-agree": "
I have read and accepted theterms and conditions and privacy policy.
", "label-optin": "By checking this box, you consent to receiving communication from The 1916 Company at the email and phone number specified above.", "field-missing": "Required", "email-invalid": "Please enter a valid email address", "phone-invalid": "Please enter a valid phone number", "zipcode-invalid": "Please enter a valid postal code" }, "fields": { "title": { "required": true, "label": "label-title", "missing": "field-missing", "value": "", "type": "select", "options": { "mx": "Mx.", "mr": "Mr.", "ms": "Ms.", "mrs": "Mrs.", "dr": "Dr." }, "class": "title", "input": "input" }, "first": { "required": true, "label": "label-first", "missing": "field-missing", "value": "", "class": "firstname", "input": "input" }, "last": { "required": true, "label": "label-last", "missing": "field-missing", "value": "", "class": "lastname", "input": "input" }, "zipcode": { "required": true, "label": "label-zipcode", "missing": "field-missing", "invalid": "zipcode-invalid", "value": "", "type": "text", "class": "zipcode", "input": "input", "max": 5, "min": 5, "pattern": "[0-9]{5}" }, "country": { "required": true, "label": "label-country", "missing": "field-missing", "value": "", "type": "select", "class": "country", "input": "input", "options": { "AI": "Anguilla", "AG": "Antigua", "AR": "Argentina", "AW": "Aruba", "AU": "Australia", "AT": "Austria", "BS": "Bahamas", "BH": "Bahrain", "BY": "Belarus", "BE": "Belgium", "BZ": "Belize", "BM": "Bermuda", "BO": "Bolivia", "BQ": "Bonaire", "BW": "Botswana", "BR": "Brazil", "BN": "Brunei", "BG": "Bulgaria", "VG": "BVI", "CA": "Canada", "CV": "Cape Verde", "KY": "Cayman Islands", "CL": "Chile", "CN": "China", "CO": "Colombia", "CR": "Costa Rica", "HR": "Croatia", "CY": "Cyprus", "CZ": "Czech Republic", "DK": "Denmark", "DM": "Dominica", "EC": "Ecuador", "EG": "Egypt", "FO": "Faroe Islands", "FJ": "Fiji", "FI": "Finland", "FR": "France", "PF": "French Polynesia", "DE": "Germany", "GI": "Gibraltar", "GR": "Greece", "GL": "Greenland", "GD": "Grenada", "GP": "Guadeloupe", "GU": "Guam", "GT": "Guatemala", "HK": "Hong Kong, SAR of China", "HU": "Hungary", "IS": "Iceland", "IN": "India", "ID": "Indonesia", "IE": "Ireland", "IL": "Israel", "IT": "Italy", "JM": "Jamaica", "JP": "Japan", "JO": "Jordan", "KW": "Kuwait", "LI": "Lichtenstein", "LU": "Luxembourg", "MO": "Macau, SAR of China", "MG": "Madagascar", "MY": "Malaysia", "MV": "Maldives", "MQ": "Martinique", "MU": "Mauritius", "MX": "Mexico", "MC": "Monaco", "MS": "Montserrat", "NL": "Netherlands", "NC": "New Caledonia", "NZ": "New Zealand", "NG": "Nigeria", "MP": "Northern Mariana Islands", "NO": "Norway", "OM": "Oman", "PA": "Panama", "PG": "Papua New Guinea", "PY": "Paraguay", "PE": "Peru", "PH": "Philippines", "PL": "Poland", "PT": "Portugal", "PR": "Puerto Rico", "QA": "Qatar", "RO": "Romania", "SX": "Saint Maarten", "SM": "San Marino", "SA": "Saudi Arabia", "RS": "Serbia", "SC": "Seychelles", "SG": "Singapore", "SK": "Slovakia", "ZA": "South Africa", "KR": "South Korea", "ES": "Spain", "LK": "Sri Lanka", "BL": "St. Barthelemy", "KN": "St. Kitts + Nevis", "LC": "St. Lucia", "VC": "St. Vincent & Grenadines", "SE": "Sweden", "CH": "Switzerland", "TW": "Taiwan, China", "TH": "Thailand", "TT": "Trinidad + Tobago", "TR": "Turkey", "AE": "United Arab Emirates", "GB": "United Kingdom", "UY": "Uraguay", "VI": "U.S. Virgin Islands", "VA": "Vatican City", "VN": "Vietnam", "US": "United States" } }, "email": { "required": true, "label": "label-email", "missing": "field-missing", "invalid": "email-invalid", "value": "", "type": "email", "class": "email", "input": "input" }, "phone": { "required": true, "label": "label-phone", "placeholder": "label-phone", "missing": "field-missing", "invalid": "phone-invalid", "value": "", "type": "tel", "class": "phone", "input": "phone" }, "comments": { "required": false, "label": "label-comments", "missing": "field-missing", "value": "I am interested in the Rolex Day-Date 40 (reference 228235).", "type": "textarea", "class": "msg", "input": "textarea" }, "store-city": { "required": true, "label": "label-store-city", "missing": "field-missing", "value": "", "class": "store-city", "input": "input", "type": "select", "options": { "ardmore": "Ardmore, PA", "denver": "Denver, CO", "manhattan-beach": "Manhattan Beach, CA", "newark": "Newark, DE", "newport-beach": "Newport Beach, CA", "philadelphia": "Philadelphia, PA", "pikesville": "Pikesville, MD", "scottsdale": "Scottsdale, AZ" } }, "store-address": { "required": true, "label": "label-store-address", "missing": "field-missing", "value": "", "class": "store-address", "input": "input", "type": "select", "options": { "newark-radcliffe-newark": "Newark - 115 Christiana Mall", "pikesville-radcliffe-baltimore": "Baltimore - 1819 Reisterstown Road", "philadelphia-govberg-philadelphia": "Philadelphia - 1529 Walnut Street", "ardmore-govberg-ardmore": "Ardmore - 102 E Montgomery Avenue", "denver-hydepark-denver": "Denver - 3000 E. First Avenue Suite 243", "scottsdale-hydepark-scottsdale": "Scottsdale - 7014 E. Camelback Road Suite 1092", "manhattan-beach-manhattanbeach": "Manhattan Beach - 3208 N Sepulveda Boulevard Suite A", "newport-beach-hydepark-newport": "Newport Beach - 817 Newport Center Drive Suite 817-A" } }, "agree": { "required": true, "label": "label-agree", "value": "", "type": "checkbox", "class": "signup" }, "optin": { "required": true, "label": "label-optin", "value": "", "type": "checkbox", "class": "signup" } }, "recaptcha": { "enabled": "true", "msg": "Please validate reCAPTCHA", "key": "6LeXAY8fAAAAAL1TRPttx5keswQrHPC0O1rMSYE9" } } } }, "rlx-product-header": { "bg": "no-bg", "id": "pdp-swiper", "brand": "Rolex", "family": "Day-Date 40", "baserefnum": "228235", "case": "Oyster, 40 mm, Everose gold", "sku": "M228235-0025", "availability": "Model availability", "iconsheader": "Contact Us", "icons": [ { "text": "267-773-4843", "svg": "", "url": "tel:2677734843", "action": "tel" }, { "text": "Contact Us", "svg": "", "url": "#contact", "action": "anchor" }, { "text": "Find a Store", "svg": "", "url": "/rolex-certified-pre-owned/contact-us/", "action": "cgid" } ], "images": [ { "num": "1", "id": "watch_assets_front_facing", "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "imgportrait": "https://the1916company.imgix.net/rolex/collection-2026-base/model_gallery_assets/portrait/Slide1_portrait/m228235-0025.jpg?auto=format,compress", "imglandscape": "https://the1916company.imgix.net/rolex/collection-2026-base/model_gallery_assets/landscape/Slide1_landscape/m228235-0025.jpg?auto=format,compress", "alt": "Image #1", "title": "Image #1" }, { "num": "2", "id": "watch_assets_front_facing", "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "imgportrait": "https://the1916company.imgix.net/rolex/collection-2026-base/model_gallery_assets/portrait/Slide2_portrait/m228235-0025.jpg?auto=format,compress", "imglandscape": "https://the1916company.imgix.net/rolex/collection-2026-base/model_gallery_assets/landscape/Slide2_landscape/m228235-0025.jpg?auto=format,compress", "alt": "Image #2", "title": "Image #2" }, { "num": "3", "id": "watch_assets_front_facing", "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "imgportrait": "https://the1916company.imgix.net/rolex/collection-2026-base/model_gallery_assets/portrait/Slide3_portrait/m228235-0025.jpg?auto=format,compress", "imglandscape": "https://the1916company.imgix.net/rolex/collection-2026-base/model_gallery_assets/landscape/Slide3_landscape/m228235-0025.jpg?auto=format,compress", "alt": "Image #3", "title": "Image #3" } ], "thumbs": [], "spec_diameter": "40 mm", "spec_material": "18 ct Everose gold", "year": null, "hasPapers": "", "out": true, "cta": false, "instock": false, "vat": "", "country": "US", "description": "Rolex \nDay-Date 40\nOyster, 40 mm, Everose gold\nM228235-0025", "price": "51,600", "exact": 51600, "symbol": "$", "pricesvg": "", "tooltip": "

Suggested retail price before applicable taxes.

The suggested price can be modified at any time without notice.

", "swiper": "You May Also Like", "swiperid": "suggested-swiper", "mainimages": [ { "id": "upright_watches_assets", "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "imgportrait": "https://the1916company.imgix.net/rolex/collection-2026-base/upright_watches_assets/portrait/m228235-0025.jpg?auto=format,compress&bg-remove=true", "imglandscape": "https://the1916company.imgix.net/rolex/collection-2026-base/upright_watches_assets/landscape/m228235-0025.jpg?auto=format,compress&bg-remove=true", "alt": "Main Image", "title": "Main Image" } ] }, "rlx-product": { "uid": "cd22c5a76f19db88bcb13b89d3", "baseID": "rlx-day-date-228235", "brand": "Rolex", "name": "M228235-0025", "family": "Day-Date 40", "strippedBaseRef": "228235", "sku": "m228235-0025", "wrist_alt": "Specs", "wrist_img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "wrist_imgportrait": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "wrist_imglandscape": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "year": null, "hasPapers": "", "hasBox": "", "einstein": { "id": "rlx-day-date-228235", "sku": "rlx-m228235-0025" }, "description": "Rolex \nDay-Date 40\nOyster, 40 mm, Everose gold\nM228235-0025", "country": "", "viewstoday": "", "gender": "", "style": "Large size (36-40mm)", "currency": "USD", "price": "51,600", "symbol": "$", "exact": 51600, "pricetooltip": true, "vat": { "displayVat": false, "taxRate": 0, "displayMessage": "No VAT/GST included" }, "images": [ { "num": "0", "id": "watch_assets_front_facing", "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "imgportrait": "https://the1916company.imgix.net/rolex/collection-2026-base/upright_watches_assets/portrait/m228235-0025.jpg?auto=format,compress&bg-remove=true", "imglandscape": "https://the1916company.imgix.net/rolex/collection-2026-base/upright_watches_assets/landscape/m228235-0025.jpg?auto=format,compress&bg-remove=true", "alt": "Image #1", "title": "Image #1" }, { "num": 1, "id": "watch_assets_front_facing", "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "imgportrait": "https://the1916company.imgix.net/rolex/collection-2026-base/model_gallery_assets/portrait/slides1/m228235-0025.jpg?auto=format,compress&bg-remove=true", "imglandscape": "https://the1916company.imgix.net/rolex/collection-2026-base/model_gallery_assets/landscape/slides1/m228235-0025.jpg?auto=format,compress&bg-remove=true", "alt": "Image #2", "title": "Image #2" }, { "num": 2, "id": "watch_assets_front_facing", "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "imgportrait": "https://the1916company.imgix.net/rolex/collection-2026-base/model_gallery_assets/portrait/slides2/m228235-0025.jpg?auto=format,compress&bg-remove=true", "imglandscape": "https://the1916company.imgix.net/rolex/collection-2026-base/model_gallery_assets/landscape/slides2/m228235-0025.jpg?auto=format,compress&bg-remove=true", "alt": "Image #3", "title": "Image #3" }, { "num": 3, "id": "watch_assets_front_facing", "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "imgportrait": "https://the1916company.imgix.net/rolex/collection-2026-base/model_gallery_assets/portrait/slides3/m228235-0025.jpg?auto=format,compress&bg-remove=true", "imglandscape": "https://the1916company.imgix.net/rolex/collection-2026-base/model_gallery_assets/landscape/slides3/m228235-0025.jpg?auto=format,compress&bg-remove=true", "alt": "Image #4", "title": "Image #4" }, { "num": 4, "id": "watch_assets_front_facing", "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "imgportrait": "https://the1916company.imgix.net/rolex/collection-2026-base/model_gallery_assets/portrait/slides4/m228235-0025.jpg?auto=format,compress&bg-remove=true", "imglandscape": "https://the1916company.imgix.net/rolex/collection-2026-base/model_gallery_assets/landscape/slides4/m228235-0025.jpg?auto=format,compress&bg-remove=true", "alt": "Image #5", "title": "Image #5" } ], "baserefnum": "228235", "rmc": "m228235-0025", "modelname": "Day-Date", "spec_diameter": "40 mm", "spec_material": "18 ct Everose gold", "waterresistance": "Waterproof to 100 metres / 330 feet", "spec_movement": "Perpetual, mechanical, self-winding", "spec_precision": "", "spec_dial": "Olive green", "spec_details": "", "filter_style": "", "spec_clasp": "Concealed folding Crownclasp", "spec_braceletmaterial": "", "metaTitle": "", "metaDescription": "Rolex Day-Date 40Oyster, 40 mm, Everose goldM228235-0025", "H1": "", "ranking": "2082", "suggestions": "", "spec_modelcase": "Oyster, 40 mm, Everose gold", "spec_oysterarchitecture": "", "spec_bezel": "Fluted", "spec_windingcrown": "Screw-down, Twinlock double waterproofness system", "spec_crystal": "Scratch-resistant sapphire, Cyclops lens over the date", "spec_calibre": "3255, Manufacture Rolex", "spec_oscillator": "", "spec_escapement": "", "spec_winding": "", "spec_powerreserve": "Approximately 70 hours", "spec_bracelet": "President, semi-circular three-piece links", "spec_gem_setting": "", "spec_certification": "Superlative Chronometer (official chronometer certification + Rolex certification after casing)", "filter_dial": "Coloured dial", "filter_size": "Large size (36-40mm)", "filter_material": "Gold", "background": "", "how_to_video": "", "how_to_set_copy": "", "familyname": "Day-Date", "cfa": "", "cfp": "false", "created": "6/23/2026 9:51:13 AM", "updated": "6/23/2026 9:51:13 AM", "filters": {}, "specs": [ { "id": "rmc", "title": "REFERENCE", "text": "M228235-0025" }, { "id": "spec_modelcase", "title": "MODEL CASE", "text": "Oyster, 40 mm, Everose gold" }, { "id": "spec_bezel", "title": "BEZEL", "text": "Fluted" }, { "id": "waterresistance", "title": "WATER-RESISTANCE", "text": "Waterproof to 100 metres / 330 feet" }, { "id": "spec_movement", "title": "MOVEMENT", "text": "Perpetual, mechanical, self-winding" }, { "id": "spec_calibre", "title": "CALIBRE", "text": "3255, Manufacture Rolex" }, { "id": "spec_powerreserve", "title": "POWER RESERVE", "text": "Approximately 70 hours" }, { "id": "spec_bracelet", "title": "BRACELET", "text": "President, semi-circular three-piece links" }, { "id": "spec_dial", "title": "DIAL", "text": "Olive green" }, { "id": "spec_certification", "title": "CERTIFICATION", "text": "Superlative Chronometer (official chronometer certification + Rolex certification after casing)" } ], "specs01": [ { "id": "rmc", "title": "REFERENCE", "text": "M228235-0025" }, { "id": "spec_modelcase", "title": "MODEL CASE", "text": "Oyster, 40 mm, Everose gold" }, { "id": "spec_bezel", "title": "BEZEL", "text": "Fluted" }, { "id": "waterresistance", "title": "WATER-RESISTANCE", "text": "Waterproof to 100 metres / 330 feet" }, { "id": "spec_movement", "title": "MOVEMENT", "text": "Perpetual, mechanical, self-winding" } ], "specs02": [ { "id": "spec_calibre", "title": "CALIBRE", "text": "3255, Manufacture Rolex" }, { "id": "spec_powerreserve", "title": "POWER RESERVE", "text": "Approximately 70 hours" }, { "id": "spec_bracelet", "title": "BRACELET", "text": "President, semi-circular three-piece links" }, { "id": "spec_dial", "title": "DIAL", "text": "Olive green" }, { "id": "spec_certification", "title": "CERTIFICATION", "text": "Superlative Chronometer (official chronometer certification + Rolex certification after casing)" } ], "features": [ { "title": "Fluted bezel", "text": "The Rolex fluted bezel is a mark of distinction. Originally, the fluting of the Oyster bezel had a functional purpose: it served to screw the bezel onto the case helping to ensure the waterproofness of the watch. It was therefore identical to the fluting on the case back, which was also screwed onto the case for waterproofness, using specific Rolex tools. Over time, the fluting became an aesthetic element, a genuine Rolex signature feature. Today the fluted bezel is a mark of distinction, in gold on this Day-Date 40.", "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90&auto=format,compress", "class": "rlx-v7-image--sm rlx-v7-image", "imgType": "bezel", "imgportrait": "https://the1916company.imgix.net/rolex/collection-2026-base/model_feature_assets/portrait/bezel_portrait/m228235-0025.jpg?auto=format,compress&bg-remove=true", "imglandscape": "https://the1916company.imgix.net/rolex/collection-2026-base/model_feature_assets/landscape/bezel_landscape/m228235-0025.jpg?auto=format,compress&bg-remove=true" }, { "title": "Olive-Green Dial", "text": "The sunray finish creates delicate light reflections on many dials in the Oyster Perpetual collection. It is obtained using masterful brushing techniques that create grooves running outwards from the centre of the dial. Light is diffused consistently along each engraving, creating a characteristic subtle glow that moves depending on the position of the wrist. Once the sunray finish has been completed, the dial colour is applied using Physical Vapour Deposition or electroplating. A light coat of varnish gives the dial its final look.", "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90&auto=format,compress", "class": "rlx-v7-image--sm rlx-v7-image", "imgType": "dial", "imgportrait": "https://the1916company.imgix.net/rolex/collection-2026-base/model_feature_assets/portrait/dial_portrait/m228235-0025.jpg?auto=format,compress&bg-remove=true", "imglandscape": "https://the1916company.imgix.net/rolex/collection-2026-base/model_feature_assets/landscape/dial_landscape/m228235-0025.jpg?auto=format,compress&bg-remove=true" }, { "title": "18 ct Everose gold", "text": "To preserve the beauty of its pink gold watches, Rolex created and patented an exclusive 18 ct pink gold alloy cast in its own foundry: Everose gold. Introduced in 2005, 18 ct Everose is used on all Rolex Oyster models in pink gold.", "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90&auto=format,compress", "class": "rlx-v7-image--sm rlx-v7-image rlx-v7-image--bg", "imgType": "material", "imgportrait": "https://the1916company.imgix.net/rolex/collection-2026-base/model_feature_assets/portrait/material_portrait/m228235-0025--060.jpg?auto=format,compress&bg-remove=true", "imglandscape": "https://the1916company.imgix.net/rolex/collection-2026-base/model_feature_assets/landscape/material_landscape/m228235-0025--060.jpg?auto=format,compress&bg-remove=true" } ], "isInStock": false, "how_to_set_title": "", "linkUrl": "https://assets.rolex.com/api/brochure/en_us/day-date-40/m228235-0025.pdf", "linkText": "Download brochure" }, "rlx-crumbs-dynamic": { "list": [ { "suffix": "", "url": "/rolex/", "alt": "Rolex", "title": "Rolex", "link": "home" }, { "suffix": "", "url": "/rolex/rolex-collection/", "alt": "Rolex Watches", "title": "Rolex Watches", "link": "cgid" }, { "suffix": "", "url": "/rolex/day-date/", "alt": "Day-Date", "title": "Day-Date", "link": "cgid" }, { "suffix": "", "url": "/rolex/day-date/m228235-0025/", "alt": "M228235-0025", "title": "M228235-0025", "link": "pid" } ], "content": "
    \n
  1. Rolex
    2. \n
  2. Rolex watches
    3. \n
  3. Day-Date
    4. \n
  4. M228235-0025
    5. \n
" }, "rlx-product-header-gallery": { "images": [ { "num": "1", "id": "watch_assets_front_facing", "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "imgportrait": "https://the1916company.imgix.net/rolex/collection-2026-base/model_gallery_assets/portrait/Slide1_portrait/m228235-0025.jpg?auto=format,compress", "imglandscape": "https://the1916company.imgix.net/rolex/collection-2026-base/model_gallery_assets/landscape/Slide1_landscape/m228235-0025.jpg?auto=format,compress", "alt": "Image #1", "title": "Image #1" }, { "num": "2", "id": "watch_assets_front_facing", "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "imgportrait": "https://the1916company.imgix.net/rolex/collection-2026-base/model_gallery_assets/portrait/Slide2_portrait/m228235-0025.jpg?auto=format,compress", "imglandscape": "https://the1916company.imgix.net/rolex/collection-2026-base/model_gallery_assets/landscape/Slide2_landscape/m228235-0025.jpg?auto=format,compress", "alt": "Image #2", "title": "Image #2" }, { "num": "3", "id": "watch_assets_front_facing", "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "imgportrait": "https://the1916company.imgix.net/rolex/collection-2026-base/model_gallery_assets/portrait/Slide3_portrait/m228235-0025.jpg?auto=format,compress", "imglandscape": "https://the1916company.imgix.net/rolex/collection-2026-base/model_gallery_assets/landscape/Slide3_landscape/m228235-0025.jpg?auto=format,compress", "alt": "Image #3", "title": "Image #3" } ], "mainimages": [ { "id": "upright_watches_assets", "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "imgportrait": "https://the1916company.imgix.net/rolex/collection-2026-base/upright_watches_assets/portrait/m228235-0025.jpg?auto=format,compress&bg-remove=true", "imglandscape": "https://the1916company.imgix.net/rolex/collection-2026-base/upright_watches_assets/landscape/m228235-0025.jpg?auto=format,compress&bg-remove=true", "alt": "Main Image", "title": "Main Image" } ], "thumbs": [] }, "rlx-key-selling-points": { "img": "https://watchbox-sfcc.imgix.net/plp-blank.png?w=90&h=90", "imgportrait": "https://the1916company.imgix.net/rolex/collection-2026-base/misc/rolex-guarantee_elmt_2603fg_011-portrait.jpg?auto=format,compress", "imglandscape": "https://the1916company.imgix.net/rolex/collection-2026-base/misc/rolex-guarantee_elmt_2603fg_011-landscape.jpg?auto=format,compress", "alt": "Key Selling Points", "title": "Key Selling Points", "content": "

Rolex Guarantee

To ensure the precision and reliability of its timepieces, Rolex submits each watch after assembly to a stringent series of tests. All new Rolex watches purchased from one of the brand’s Official Retailers come with a five-year international guarantee. When you buy a Rolex, the Official Retailer fills out and dates the Rolex guarantee card that certifies your watch’s authenticity.

The green seal

The five-year guarantee which applies to all Rolex models is coupled with the green seal, a symbol of its status as a Superlative Chronometer. This exclusive designation attests that the watch has successfully undergone a series of specific final controls by Rolex in its own laboratories according to its own criteria, in addition to the official COSC certification of its movement.

Rolex presentation box

Every Rolex is delivered in a beautiful green presentation box that is both protector and keeper of the jewel that nests inside it. As the presentation box is also a symbol of giving, it is important, if you are purchasing a gift, that the recipient’s first contact with their Rolex sets the stage for revealing what lies within.

" }, "rlx-brochure": { "url": "https://assets.rolex.com/api/brochure/en_us/day-date-40/m228235-0025.pdf", "text": "Download brochure" }, "rlx-products": { "content": "
\"A

The Rolex Day-Date collection

Ideal accomplishments

Learn more
" }, "meta": { "title": "Rolex Day-Date 40 in 18 ct Everose gold, 228235 | The 1916 Company", "description": "Discover the Rolex Day-Date 40 watch in 18 ct Everose gold at The 1916 Company, an Official Retailer, authorized to sell Rolex Watches. | Ref.: 228235", "keywords": "", "qualified-canonical-link": "", "og:url": "", "og:title": "Rolex Day-Date 40 in 18 ct Everose gold, 228235 | The 1916 Company", "og:image": "https://the1916company.imgix.net/rolex/collection-2026-base/upright_watches_assets/portrait/m228235-0025.jpg?auto=format,compress&bg-remove=true&w=1200&h=630&fit=crop", "og:image:alt": "M228235-0025", "og:description": "Discover the Rolex Day-Date 40 watch in 18 ct Everose gold at The 1916 Company, an Official Retailer, authorized to sell Rolex Watches. | Ref.: 228235", "twitter:title": "Rolex Day-Date 40 in 18 ct Everose gold, 228235 | The 1916 Company", "twitter:image": "https://the1916company.imgix.net/rolex/collection-2026-base/upright_watches_assets/portrait/m228235-0025.jpg?auto=format,compress&bg-remove=true&w=1200&h=630&fit=crop", "twitter:image:alt": "M228235-0025", "twitter:description": "Discover the Rolex Day-Date 40 watch in 18 ct Everose gold at The 1916 Company, an Official Retailer, authorized to sell Rolex Watches. | Ref.: 228235" } }, "cache": { "key": "pid-m228235-0025", "lifespan": 600 } }